Published on August 29, 2024, 7:49 pm
Making strides in securing a safer future for the massage and spa industry, and carving a well-defined path to elevate professionalism in massage therapy, is the National Association of Spa Franchises – NASF. Since its inception in 2022, NASF has shown unfaltered commitment to strengthen safety procedures in this flourishing field.
Demonstrating the successful impact of its mission, NASF has augmented its association by welcoming ten more eminent spa brands into their realm. Founding brands such as Hand & Stone, Elements Massage, and Massage Heights are joined by new companies determined to champion safe, professional practices across the industry.
A notable measure implemented to augment safety standards was introducing the Employment Verification System (EVS). For the first time ever in this industry’s history, associated businesses could capture and disseminate crucial information about service providers let go due to violation of safety rules. The EVS has seen a staggering increase in usage over just one year with an upswing of 300%.
“Celebrating over 40,000 searches on our platform proves how invaluable EVS has turned out to be for our industry,” expressed Cindy Meiskin, President of NASF. “This initiative aids spas hiring process while prioritizing safety and wellness of employees and guests alike. We remain resolute in eradicating improper conduct at every spa location. The overwhelming response we’ve received for EVS showcases its strength in preventing further breaches.”
NASF’s zeal doesn’t end with providing assurance but also branches out towards encouraging highly skilled professionals to join fields like massage therapy. Growing employment opportunities predicted at 18% till 2032 give promising prospects to these professionals while securing futures.
“Trust goes hand-in-hand with customer satisfaction,” advocates Keith Larson from Zen Massage. “Our community is dominated by professionals dedicated to healing and rejuvenation sessions for their clients.” NASF’s associations reflect their commitment toward fostering trusted therapists’ professional growth while maintaining strict safety standards.
NASF’s vision for the future of this industry includes better legal advocacy and promoting a career in massage therapy. Companies keen on joining NASF or learning more about EVS can access their website for further information.
About NASF: The National Association of Spa Franchises (NASF) is an organization launched in 2022. They aim to ensure customers’ safety, uplift industry professionalism standards, and declare respect for professional massage therapists’ skills, training, and knowledge. They are famously known for creating the Employment Verification System capturing information on service providers violating safety protocols.